Track Customer Activities

Track any customer activity on your website or mobile app such as purchases, engagement actions, logins, clicks, and other information about how your site is being used.

Customer Behavior

The Social-ID tracking creates customer insights and behavioral analytics that reflects the customer’s journey within your business’s digital properties.

Fully-Indexed Data

The tracked customer activities are indexed and available for segmentation, in order to help enhance the customer identity and to improve customer insights and engagement initiatives.